Paid Media Manager Job at ASOS, London

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Job Description

Company Description


We're ASOS. We blend our flair for fashion with our love of cutting- edge technology, but more importantly were interested in how we can bring the best out of you.

We exist to give people the confidence to be whoever they want to be, and that goes for our people too. At ASOS, you're free to be your true self without judgment, and channel your creativity into a platform used by millions.

Through our Fashion with Integrity strategy we are driving diversity, equity and inclusion across every aspect of ASOS and ensuring every ASOSer can be their authentic self at work. We want our people to be whoever they want to be, because we believe people who bring their best selves to work, do their best work.


Job Description


About the Role

This role will be responsible for managing the performance of performance-led Display & Video media investment within the new ASOS Paid Media team. This role sits within a cross-functional media investment team called Media Lab, which encompasses multiple performance marketing channels as well as adding the complementary product, engineering and insights resources to bolster our marketing ability. This person will report to the Senior Media Planning Manager.

The team has a high profile, driving over a third of the company’s revenues, and needs talent that can uphold this profile in a credible manner. Our key stakeholder groups include the Exec Board of Directors, Finance, Trade Managers and Retail.

What You'll Be Doing

  • Being incredibly detail-oriented and hands-on in the accounts to ensure best practices are being followed
  • Being a subject matter expert, and up to date on the latest features and releases.
  • Delivering the numbers.
  • Working with the Insights team to set up well-structured experiments and deliver best in class measurement and reporting to provide confidence, transparency and executive investment governance.
  • Working closely with our Creative teams to ensure delivery of high-performing visual assets for ads.
  • Managing and ensuring deliverables of external agency partners
  • Building cross-functional networks throughout the company, across Retail, Trading, Finance, Procurement, Insights and other key departments.
  • Building and maintaining strong relationships with our Platform partners such as YouTube and Google
  • Supporting our culture by driving Diversity, Equity & Inclusion strategies.

Qualifications


Who We'd Like to Meet

  • Significant experience managing performance marketing and paid media investments to profitably grow successful online consumer businesses – including but not limited to Discovery, YouTube, Programmatic Display & Video, and UAC.
  • Possesses clear domain expertise in performance-led Display & Video campaigns, having directly managed high-budget, multinational accounts, preferably in the retail sector (i.e. experience with merchant centre linking).
  • Is highly proficient in Google platforms such as DV360, SA360, Microsoft Ads and Google Ads.
  • Has worked extensively in a company-led marketing operation or as an agency ‘doer’, not just managed external agencies at an advertiser.
  • Experience in line management of at least 1 report (bonus but not essential)
  • Is fluent in English, with other languages a definite bonus
  • Is highly numerate, proficient at Excel, and demonstrates strong analytical capabilities.

Additional Information


What's in it for you?

  • Employee discount (hello ASOS discount!)
  • ASOS Develops (personal development opportunities across the business)
  • Employee sample sales
  • Access to a huge range of LinkedIn learning materials
  • 25 days paid annual leave + an extra day for your birthday
  • Discretionary performance related bonus scheme
  • Private medical care scheme
  • Flexible benefits allowance - which you can choose to take as extra cash, or use towards other benefits

Our Commitments

We want our people to be whoever they want to be. That’s why we’re committed to creating a truly inclusive culture at ASOS, but how are we doing it?

We’re proud members of Inclusive Companies, are Disability Confident Committed and have signed the Business in the Community Race at Work Charter. We’ve also recently been placed 8th in the Inclusive Top 50 Companies Employer List too.

We have several employee networks that operate as safe spaces, to help support and celebrate our people - find out more here.


Do you need any reasonable adjustments? Our recruitment team will be happy to support you in the best way possible if you feel comfortable raising this. It’s also our policy to interview all candidates with a disability who meet the minimum requirements for roles they have applied to.


If you have any questions about the policies we have in place to support our employees (e.g. our parental leave approach), just let our Talent team know.

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