Senior Marketing Manager Job at hachette, London EC4Y

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Job Description

What you’ll be doing

We want someone who will relish being the voice of marketing for Welbeck Illustrated. You will be responsible for strategic management of all the campaigns encompassing a range of online and offline promotions within specified budgets to market our books whilst always to build sales growth, including in North America.

You’ll thrive on crafting high performing and eye-catching campaigns that promote our titles with the use of clever, innovative copy and imaginative, bold ideas. You will naturally place the consumer at the heart of everything you do and will be given the freedom to experiment with new opportunities to reach them with your messaging and campaigns.

Who we are looking for

We’re looking for someone who loves books and delights in nothing more than finding new ways to innovate in how we can market them to a diverse readership across the English-speaking world! You’ll be full of creative energy and thrive on working with an engaged, fun-loving, and close-knit team. You’ll have proven experience in marketing, with a wealth of innovative, standout campaigns under your belt. You’ll be ready for the next step in your career and will get a buzz out of your work driving bigger sales and increasing brand awareness for the Welbeck authors.

Reporting to the Marketing Director, the Senior Marketing Manager will have responsibility for devising campaigns across the list whilst also managing a communications executive.

What we offer

Our staff are our greatest asset and our benefits reflect this. In addition to 28 days annual leave days per year + bank holidays, we have an extensive list of benefits that include: a wide-ranging training library, development programmes including mentoring, Cycle to Work vouchers, Private Medical Insurance, eye care vouchers, up to 70% off book purchases, a charity book shelf, 2 community days per year, many employee networks to join, summer hours (finishing at 1pm on Fridays during the summer months!), season ticket loans, rent deposit loans, generous pension schemes and much more!

The role will be based at our London office, Carmelite House, with a blend of in-office (3 days) and homeworking (2 days) per week.

Our Commitment

Hachette employs people on the basis of their abilities. We aim to attract and develop talent from a base as broad as the world of readers we want to reach, with a wide and representative range of age, faith, disability, race, gender, sexuality and socio-economic, regional and cultural backgrounds.

If you are shortlisted and need us to make any adjustments to help you attend for interview, please let us know.

The Book Trade Charity offers financial support to people looking to enter the book trade but who may struggle to afford the costs of attending interviews and undertaking junior roles. For more information visit www.booktradeentrysupport.org

Who we are and what we do

Headline was founded in 1986 with a single promise at its heart: to publish the books people want to read. Sometimes, the simplest ideas are best.

Headline has spent over three decades creating books people want to read and we are home to some of the UK’s biggest-selling authors and continue to invest in new talent with bestseller potential. Our non-fiction roster includes Hollywood megastars Matthew Perry and Matthew McConaughey, the award-winning journalists Bryony Gordon, Ros Atkins and Valentine Low as well as expert historians and scientists. The Welbeck Illustrated list has a mission to create beautiful books that fit perfectly into readers’ lives. Our talented team innovates in covetable design – you will find our illustrated reference and gift titles adorning shelves and coffee tables around the world because we publish in 30 languages and in more than 60 countries. We’re experts in the categories of fashion and lifestyle, food and drink, history of art and design and we’re proud to publish books from some of the biggest sporting brands, including F1, FIFA, UEFA and Tour de France.

We’re on an exciting growth trajectory right now as a business – in terms of external profile, with our authors appearing on the most prestigious prize longlists and shortlists and our staff winning industry awards for their marketing and publicity campaigns. And also, in terms of our sales growth (‘2022 was Headline’s best 52-week BookScan result in a decade’ – The Bookseller) and our emphatic emergence in recent years as one of the most dynamic publishers going. We are shortlisted for Publisher of the Year at the 2023 British Book Awards.

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